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 · Inside of Google Ads, you access the Keyword Planner under the "Tools" menu available at the Wrench icon at the top right Click on "Find new Keywords" and enter a "seed keyword" such as "cat boarding" and click "Get started" in blue Once you're passed this welcome screen, you can simply modify your "starter keywords12 · Keyword research with Google's Keyword Planner, or with another keyword research tool, is the first step to creating a strategy for your epic content Keyword research takes a lot of time, but if you skip it, you'll just be guessingHow Keyword Planner works Get help with keyword research and selecting the right terms Discover new keywords Search for words or phrases related to your products or services Our keyword research tool will help you find the keywords that are most relevant for your business Google Ads Keyword Planner What Has Changed And How To Use It Google keyword planner cost